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Sunday, April 12, 2009

Internet Radio: A Sanctuary in the Rubbish Tip

The internet, it's a whole world of information and entertainment, but every day it fills up just that extra bit more with complete trash. At every corner, popups, banner ads, viruses, spyware, the list goes on, well I've had enough and I'm sure you share my opinion.

So, I hear you ask, what does the rubbish online have to do with internet radio. Absolutely nothing! It's a complete opposite. Back in November of 2004, every evening I sat at home bored to death writing English essays and completing Maths papers, and when I wasn't doing that you'd be guaranteed to find me plonked in front of the TV watching whatever rubbish the BBC scheduler had decided to inflict upon me that night, and don't even think about mentioning a social life, I didn't have an iota.

What changed? Later that month I overheard a friend talking about a radio show he regularly presented online, so I decided to have a listen. Well I enjoyed the show, but then I would, as would anyone hearing someone they knew as part of a broadcast, the strange thing was I enjoyed EVERY piece of music that was played. Now before then I was totally hooked on dance music, I just wouldn't listen to anything else, every time 'Top of the Pops 2' came on TV I'd change channel, any hint of 80's music and I'd be out of the room like a shot. I'd been converted without any explanation as to how.

However, there was something even stranger to follow. The station I had tuned into was an AMATEUR station made up of DJ's of all ages using their own talents and equipment to broadcast from around the UK & USA. Notice I stress the word amateur. Well, I kept listening for a while and it just kept getting better and I'm not joking. For the first time I was enjoying every bit of music I heard. My collection of dance CD's sat in the corner getting dusty and still, to this day haven't had the need to touch it.

But it wasn't just my music taste that had been changed by this experience, it was my whole life. I got involved, the usual shy me suddenly became part of an online family, the social flame inside me lit up for the first time. I was taking part, meeting new people and above all enjoying it! So what are you thinking now? Maybe that this article's just become an advert? Well in a way, yes, that's true. I've got so much out of this experience that I felt it was about time I spread the word, you just can't keep something so good to yourself.

So what am I doing now? Well, as I said, I got involved. Since way back in November I've had a go at presenting and production, and met more people than you could shake a stick at. Right now as I type this article I sit listening to the station that started this all off, and chatting to new friends I would never have met without this fantastic creation. So thanks to Marconi, Faraday, whoever it is that came up with combination of radio and the internet, it really is the best thing since sliced bread!

If you're surfing the net or doing chores about the house, give it a try, I guarantee you will not be disappointed. Internet Radio, the clearing in the deep dark forest that is the WWW.

Andrew Bonney

Resources:
The station that made my life so much better, still thriving and growing each day: http://www.offthechartradio.co.uk The people who make Internet Radio so much easier and accessible, you can even start your own station: http://www.live365.com

Heres Exactly What Makes Web Audio So Powerful

Have you ever tried to communicate with another person using just actions and sign language? It gets pretty frustrating, doesn't it? Especially when you know that if you could just SAY a few words, they'd get the picture, almost instantly.

Well, imagine if the website you've put up on show... could "speak". If it could sparkle with the spoken word. What do you think the effect could be?

You see, what the smart website marketers have realised, is that they need to move beyond just written words and striking graphics. They're looking to giving their website? a 'personality'.

BUT? in the cold hearted, faceless world of the internet, being able to reach the audience you want, with sincerity, warmth and with a 'face', doesn't come easily to most.

That is unless you happen to have the skilful knack of knowing what to write, when to write it and are able to string words together to help paint a strong emotional picture in readers minds for your product, service or idea.

Getting all the help we can via other means is crucial in giving us that slight edge.

There's possibly nothing more intimate, more convincing, more realistic for the reader, than to hear a 'voice' behind the website. What it adds, is satisfying helpings of?

LIFE and? CREDIBILITY!

Imagine being able to connect at regular intervals with your customers and clients! How do you think they'll feel when you're able to inform them that there's an exciting offer about to happen and you make sure the message reaches both their eyes, and their ears!

What about using this simple technology to help create a stampede of sales, an abundance of new subscribers, a fleet of qualified prospects, a herd of new referrals!

What about being able to tell your customers that you messed up on the last bit of information you gave them and that you're really sorry. Won't you be able to convey this message better using real live words, than by using written text?

Won't your sincerity, conviction and heartfelt emotion, reach them INSTANTLY, where it matters most? THEIR HEARTS!

Copyright 2004 Nick James

About The Author

Nick James is a UK based direct marketer and product developer. During the last 3 years Nick has sold in excess of ?1 Million of products and sevices. Subscribe to his Free Tip Of The Week at: www.Nick-James.com New Product: www.FlashAudioWizard.com.

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